trade shows • launches • people • celebrations
Snapper Rock and Children’s Melanoma Prevention Foundation Partner for 15th Anniversaries
In celebration of their 15th anniversaries, Snapper Rock—the award-winning family swimwear brand with UPF50+ protection—and the Children’s Melanoma Prevention Foundation have partnered to promote sun safety and have created a limited-edition children’s flap hat in honor of the occasion. “We are thrilled to be partnering with the Children’s Melanoma Prevention Foundation to help educate families about sun safety,” said Snapper Rock founder Liz Eglinton. “Our organizations were built on promoting a sun-safe lifestyle and creating awareness on the adverse effects of excessive sunlight exposure.”
During Skin Cancer Awareness Month in May, Snapper Rock donated 5 percent of its sales to the Children’s Melanoma Prevention Foundation. In addition, for all kids’ apparel purchases online this July, customers will receive a complimentary children’s flap hat, which features both companies’ logos and the words “Celebrating 15 Years of Keeping Children Sun Safe.” Snapper Rock’s 15th anniversary celebration will also include several special events, design collaborations and special prints. For more information on Snapper Rock’s swimwear collections, visit snapperrock.com and srswim.com. To learn more about the Children’s Melanoma Prevention Foundation, visit melanomaprevention.org.
Manhattan Beachwear Announces New Global Partnership
One of the largest swimwear manufacturers in the U.S.—Manhattan Beachwear—has formed a new global partnership with BCBG Group.
With its expertise and long-standing success in the swimwear industry, the Manhattan Beachwear team will collaborate on the design and distribution of the sought-after labels. The plan is to craft the collection with styles that illustrate the modern and romantic style that is BCBG.
“We are pleased and excited to enter into a partnership with Marquee Brands,” explained Kevin F. Mahoney, president and CEO of Manhattan Beachwear. “Having world-class brands in BCBGMAXAZRIA and BCBGeneration added to our stable of blue-chip swimwear brands is very complementary to our strategic goals.”
Look for BCBGMAXAZRIA and BCBGeneration women’s collections to launch globally this fall. For more information, visit mbwswim.com.
New Website OFFPRICE365 Offers Retailers a Convenient Online Marketplace
The OFFPRICE Show has launched a convenient online marketplace for retailers featuring a variety of merchandise, including swimwear, cover-ups and beach-oriented accessories. OFFPRICE365, which launched following the February edition of the OFFPRICE Show in Las Vegas, offers seasonal retailers a resource for purchasing quick fill-ins and summer closeouts for their stores in a range of categories, including apparel, accessories and footwear. “The nature of the off-price sector is ever-changing and fast-paced,” said Stephen Krogulski, CEO of the OFFPRICE Show. “OFFPRICE365 enhances the market with more buying opportunities. Through our online marketplace, retailers can meet new vendors and view their merchandise from the convenience of their smartphone or laptop, year-round.”
The OFFPRICE Show has approved all vendors on the website, so buyers can shop for their merchandise worry-free. The website allows users to send messages directly to vendors, to inquire about product details, shipping and more. For more information, visit offprice365.com. For details about the upcoming edition of the OFFPRICE Show in Las Vegas (Aug. 11-14), visit offpriceshow.com.
More Exhibitors and Attendees Help Make Interfilière Hong Kong a Success
The 12th edition of Interfilière Hong Kong, held March 27-28 at the Kai Tak Cruise Terminal, showcased the latest innovations and materials in the world of bodywear with its curated selection of premium exhibitors. The trade show, which is organized by Eurovet Asia, grew substantially, welcoming 1,600 visitors and 75 exhibiting companies. Fifty percent of the visitors hailed from Hong Kong, followed by Mainland China (34 percent), the rest of Asia (9 percent) and various countries around the world (7 percent). Attendees were able to shop from a range of high-quality materials and technology, including velvet lace; natural, sustainable and super technical laces; elastics with unique effects; and a new generation of silicone pads. The show offered material sourcing, technical solutions and inspiration, as well as seminars focusing on the economic and retail market, sustainability, trend forecasting and activewear. Highlights of Interfilière Hong Kong included several special areas, including The Gallery, a new area featuring 428 of the highest-quality product samples; The Creativ’ Lab, which revealed the color moods for upcoming seasons and focused on the state of the environment; and The Studio, where technical solutions, unique processes and cutting-edge materials were presented. For more information, visit eurovet.com.
Hung Yen Introduces New Sustainable Fabric Collection
Vietnam-based Hung Yen Knitting and Dyeing Co. Ltd has launched an exciting new sustainable fabric collection for 2019-2020 featuring the new YORI REC fabric. The next-generation fabric is made with recycled polyester and creora® highclo™ super chlorine-resistant spandex. “There is definitely more interest in sustainability for swimwear and sportswear from eco-conscious consumers,” said Claudia Anselmi, CEO of Hung Yen K&D, who explained that the eco-friendly YORI REC fabric was developed for lasting fit. “It is ideal for brands/retailers that want to offer consumer confidence while causing minimal impact to the environment. Our goal is to convert all our polyester fabric collection into sustainable fabrics made with recycled polyester within the next year.” Hung Yen Knitting and Dyeing Co. Ltd is an Italian-owned, vertically integrated, warp-knitting company that delivers high-quality technical performance fabrics in fashion-forward colors for swimwear and sportswear. Its latest development featuring YORI REC will offer fashion and fit along with sustainable performance, comfort and shape retention. For more information, visit hungyen-kd.com.
Salt Life to Debut Ladies’ Swimwear Line at SwimShow 2018
Columbus, Ga.-based Salt Life will debut its ladies’ swimwear line, created in partnership with SwimUSA, at the 36th Annual SwimShow, taking place July 14-17 in Miami Beach, Fla. It is the latest addition to the expanding lifestyle brand, which includes men’s swimwear as well as ladies’, men’s and children’s apparel, headwear and accessories. “It is the perfect time to expand our line to include ladies’ swimwear,” said Jeff Stillwell, president of Salt Life. “Salt Life is experiencing huge growth as we continue to expand our footprint from coast to coast. We also are seeing online sales skyrocket with our popular board shorts and other apparel offerings. The addition of a unique line of quality swimwear for ladies rounds out our brand offering.” The women’s swimwear collection is designed with fit and style in mind. Suits are supportive and well-structured to accent the body. Styles include a mix of athletic-inspired and on-trend silhouettes and details, yet the collection maintains a classic feel. For more information, visit saltlife.com.
Swim Collective Introduces Beach
Beach at Swim Collective will debut during the Swim Collective/Active Collective show in Anaheim, Calif., which takes place Aug. 1-2. The new sector creates a select grouping of exhibitors of apparel and accessories that complement products shown by exhibitors of swimwear. Completing a beach-to-street area allows buyers and retailers easier access to like products.
According to Roy Turner, Swim Collective’s show director, “We’re excited to add the new Beach collection to Swim Collective. It’s a natural fit.”
“I’m excited to have Beach at Swim Collective,” added Linda Meyer, owner of Bikini Factory in Santa Barbara, Calif. “Since I attend mainly swim shows, it’s helpful to have other products, such as cover-ups, footwear and accessories, available to me. This will be a big help and a time-saver for my business.”
Companies that will be included in Beach are manufacturers of high-end resortwear, cover-ups, sun-protective wear, sun-care products, accessories and beach paraphernalia. Brands such as Koy Resort, Reef, Bollare, Sea Star, Jordan Taylor, Peter Grimm, Skova and Coolibar will be exhibited.
Swim Collective, which co-locates with Active Collective, is the West Coast’s marketplace for the swimwear, beachwear, resortwear and accessory industries. It’s owned by Emerald Expositions, which operates more than 50 trade shows, including Surf Expo. For more information, visit swimcollective.com.
Helen Kaminski Turns 35
Raise a glass to one of Australia’s favorite hat companies, Helen Kaminski, celebrating its 35th anniversary this season.
To commemorate the milestone, the company has launched a limited-edition collection, inspired by a painting by the brand’s founder, Australian artist Helen Marie Kaminski. Pieces have been created around the culture of the brand, paying particular tribute to Kaminski herself. The artwork has been printed on silks and supple cotton fabrics, with pieces handcrafted from the signature raffia wide braid that launched the very first Helen Kaminski hat onto the international stage. The small collection consists of two hats, a visor and a sac bag. Only 50 pieces will be produced of each style, which will be sold exclusively through the Helen Kaminski flagship stores in Sydney, Tokyo and Seoul, as well as online.
Speaking of the artwork used to create the anniversary capsule collection, Kaminski remarked: “The piece reflects details from the wilderness of the lower Hawkesbury, where I live. I often paint from my boat, swinging off its anchor as the tide ebbs and flows.”
“Helen is such an inspiration,” said Pernille Sejer, head of design at Helen Kaminski. “We built the pieces around the heritage of the brand, key styles that laid the foundation for the brand to grow into what it is today, with some contemporary twists of color and Helen’s own paintings. It’s a real homage to Helen herself, which feels like a wonderful way for the brand to say thank you.” For more information, visit helenkaminski.com.
Thousands Attend the Debut of Apparel Textile Sourcing Miami
The inaugural edition of Apparel Textile Sourcing Miami kicked off at Miami’s Mana Wynwood Convention Center on May 21 with plenty of pageantry. Miami Mayor Francis Suarez delivered opening remarks, along with Miami-Dade Commissioners Audrey Edmonson and Jose “Pepe” Diaz, who presented a congratulatory certificate to Jason Prescott, CEO of the Apparel Textile Sourcing show, and Moishe Mana, CEO of Mana Wynwood.
The highly anticipated apparel and textile sourcing trade show, which took place May 21-23, drew nearly 2,000 visitors from around the globe and featured 139 exhibitors from 17 countries, who showcased everything from textiles and trims to private-label development services and finished apparel. “This shows us that there was a true need to create a comprehensive sourcing platform in the Miami marketplace,” said Prescott. “We believe in building a true industry event, one that also includes access to education and value-added resources, as well as opportunities for this vibrant community of professionals to connect and exchange ideas and information.” For more information, visit appareltextilesourcing.com.
Seaux Swim
Seaux new and so exciting, we had to tell you about this one in advance! As the company motto states, this is a swimwear collection designed for “Every body type, Every personality, Every soul.”
Explains Quinnie Jenkins—designer, founder and CEO—about her new line, Seaux Swim: “I wanted to be involved from start to finish and truly create unique, one-of-a-kind swimsuits—swimsuits created with passion and extreme attention to detail. I also wanted them to be made right here in America.”
This line is meant to flatter women sized S to 3XL—not just cover them up as many plus-size styles are designed to do. One-piece styles will provide extra support through the use of compression fabrics that slim and trim the silhouette in comfort. Triangle bikinis will feature adjustable tops to accommodate all cup sizes, up to size H. A one-shoulder maillot is designed with an adjustable tie at the shoulder.
Styles will be offered in the basic shades of white, pink, blue and red, with the addition of a red-and-white striped print. A sexy black suit will sport the phrase “Hot Girl” front and center for a bit of fun and enticement.
“This brand is for ALL women,” says Jenkins. “We believe that the size 14 gal should feel just as beautiful, sexy and comfortable in a swimsuit as a size 6—and vice versa. We don’t believe that just because a woman is considered plus-size, she doesn’t deserve the same selection of trendy, contemporary and stylish suits!”
Seaux Swim will be coming soon to a trade show near you. Visit seauxswim.com
