By Suzanne Bernhardt
As Season 2018 begins to wind down, manufacturers and designers turn their thoughts and attention to creating new collections for Season 2019. The Swim Journal reached out to several key industry suppliers around the world to get their take on what fabrics,
Continue reading
Safety in the sun is a growing concern, and swimwear companies are stepping up to fill the demand for sun-protective beachwear for the whole family. For 2018, designers around the world are creating fashionable new silhouettes,
Continue reading
The breaking of the whitecaps and other oceanic hues are part of the many nautical influencers of the season for cover-ups and accessories. Vivid blues and greens from cerulean to aquamarine are artfully portrayed alongside stark white or jet black.
Continue reading
By Lori Riviere
The categories of swimwear, resortwear and beachwear are a few of the growing segments in the apparel industry, expected to exceed $20 billion by 2019, according to Technavio’s latest report, reflecting a growth rate of over 5% during the forecasted period.
Continue reading
Provocative swimwear advances to a new level for Season 2018. The emphasis is on the female form. Swimwear wraps, ties, twists and conforms while mesh insets cunningly reveal — all in an attempt to enhance flirtatious excitement and celebrate femininity. Turn the pages to see bronzed beauties showing off some of the hottest styles setting the pristine beaches on fire.
Continue reading
So Much to See and Do, So Little Time
By Lori Riviere
Miami Swim Week—which took place July 20-26—is starting to settle into its new groove minus the presence of runway giant IMG. Events adhered to more predictable schedules and locations. Miami’s unique blend of both trade shows and runway shows mixed with the vibrant nightlife scene made it a very busy week for industry insiders, complete with manufacturers presenting more than 300 lines of swimwear, resort wear, beachwear, active wear and accessory brands.
Continue reading
By Suzanne Bernhardt
The Swim Journal was delighted to recently interview Melissa Odabash, designer of the famed luxury lifestyle brand of swimwear and resortwear that bears her name. Not many swimwear designers have achieved her level of status and
Continue reading
Cover-ups and accessories complete the look and facilitate in taking swimwear beyond the beach. Whether the look is feminine, classic, Bohemian or somewhere in between, the emphasis is on bright colors accentuating details and comfort.
Continue reading
Imagine a romantic rendezvous being pampered like royalty at a world-class resort and spa on the island of Mykonos, the Italian Rivera, Barcelona, Naples or anywhere else in the Mediterranean. The following pages provide a fantasy view of that paradise in some of the beautiful swimwear and resortwear fashions that will grace the runways for Season 2018. Relax, enjoy and …
Continue reading
The Swim Journal interviews suppliers, manufacturers and designers to get the skinny on fashion trends for beachwear this season
By N. Jayne Seward
Active lifestyles, female empowerment, and the desire to relax and revive are key concepts shaping the Cruise 2018 swimwear and beachwear markets. Trends for the season reflect the evolving needs of consumers and their high-tech lifestyles. “We live in a high-anxiety society, and we [manufacturers] provide a cheap form of anti-anxiety in the form of swimwear,” says Howie Greller, vice president of merchandising at Manhattan Beachwear.
Continue reading
