Dear Industry Professionals – For 28 solid years, The Swim Journal has been the leading and most recognized annual trade publication for the Swimwear, Beachwear, Resortwear and Accessory Industry – often referred to as the bible of the industry. For the first time, collectively we are facing an unprecedented and unexpected challenge to our businesses. COVID-19 has effected all of …
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Ethnic-inspired prints, rich vibrant colors, extreme comfort fit, luxurious fabrics and intricate design elements make this season truly special for swimwear and resortwear fashion.
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By Suzanne Bernhardt
For Season 2020, children’s beachwear fashions are sun-smart and street-smart. Play-all-day styling is colorful, trendy and cool, satisfying the wants and needs of parents and children alike.
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By N. Jayne Seward
What’s on the “must-buy” list for Cruise 2020? Look for trends to include crochet, crop tops, bandeau tops, high-waist bottoms, high-cut legs, long sleeves, straps, knots, cut-outs, tassels and athletic influences. Prints run the gamut from animal to tie-dye to graphics and florals, while colorations range from pastels to neons to earthy shades to brights and metallics. All in all, buyers are sure to find a lot of eye-catching swimwear this season.
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SWIM USA Launches SkinnyDippers for Season 2020 From the makers of Miraclesuit and debuting at SwimShow during Miami Swim Week, the SkinnyDippers collection of bikinis and versatile one-pieces will have shaping and control benefits (like Miraclesuit), though styles will be lighter in weight. Silhouettes, designed for women ages 18 to 40, include reversibles, ruffles, plunging one-piece suits and high-waist bottoms, …
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A conversation with Cherie Alleyne, vice president and buyer for Blum’s Inc. By Suzanne Bernhardt At The Swim Journal, we believe it’s helpful for our readers to hear what other successful retailers are doing. Many thanks to Cherie Alleyne, vice president and buyer for Blum’s Inc., for sharing her business insights. TSJ: How many store locations do you have, and …
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Mood enhancing color adds pizzazz to everything it touches. Beachwear and accessories provide the perfect palette to showcase the stimulating shades of the season. Light and airy, an off-shoulder maxi dress in 100% polyester by PIA ROSSINI mixes wide bold stripes with a delicate floral print against a sunshine yellow ground. Pull on, elastic waist and high slit at side …
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Carvico and Jersey Lomellina—industry leaders in Italian textile innovation, research and development—are committed to creating sustainable products for a greener, healthier planet. “Ours is a long-term choice,” said Laura Colnaghi Calissoni, president and CEO of Carvico Group. “It is the only way we have, today, to preserve the planet which our children will inherit tomorrow.” Collectively the companies have been …
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